Honestly WTF

March 6th, 2011 | Tags: , , , | Links: website

I currently manage the technology side of the popular fashion blog HonestlyWTF which is penned by my wife and her friend.  Through a combination of great content and search engine and social media optimization, we’ve been able to grow the site to 1,000,000 pageviews a month in less than a year.  Most of my work on this project continues to be WordPress theming and optimization.  This has included the following:

  • Intelligent social media integrations (i.e. Facebook Like Button)
  • Advanced server side caching using the WP Super Cache plugin
  • General search engine optimization
  • Implementation and optimization of ad units
  • Feed and Newsletter management (integration with Feedburner)
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